May 14
Media agent for Roku v4.2.0
New features
- Added native support for AWS Elemental MediaTailor server-side ad insertion via Roku's RAFX_SSAI
awsemtadapter - Added automatic
VideoAdActionrecording for MediaTailor ad lifecycle events:AD_BREAK_START,AD_REQUEST,AD_START,AD_QUARTILE,AD_END,AD_BREAK_END, andAD_ERROR - Added
nrEnableMediaTailorTracking(nr, adIface)to register New Relic listeners on a RAFX_SSAI adapter in one call - Added
nrSetMediaTailorAdMetadata(tracker, metadata)to inject sidecar key/value metadata intoVideoAdActionevents - Added
nrSendVideoAdEvent(nr, actionName, attr)for direct recording ofVideoAdActionfrom any tracker - Added
MediaTailorTask.brsreference task andVideoScene.brssample demonstrating the recommended integration pattern
Update
- Created
MediaTailorTrackerin the scene thread and passed to the task via a node field for RAFX listener compatibility - Initialised session through
RAFX_SSAI.requestStream(); assigned stitched manifest URL fromgetStreamInfo().manifest_urlto the Video node - Added Video node
positionfield observation in the task event loop for ad-break timing resolution - Set MediaTailor support as opt-in; activates only when
nrEnableMediaTailorTrackingis called
Bug fixes
- Fixed Google IMA ad lifecycle events (
AD_BREAK_START,AD_BREAK_END,AD_START,AD_END,AD_QUARTILE,AD_ERROR) to correctly produceVideoAdActioninstead ofVideoAction
April 9
Media agent for Roku v4.1.0
New features
- Added QoE analytics for comprehensive video quality tracking with advanced performance metrics
- Added
averageBitrateattribute: time-weighted average bitrate across playback - Added
peakBitrateattribute: highest bitrate achieved during playback - Added
startupTimeattribute: time from content request to first frame (excludes pre-roll ads) - Added
rebufferingRatioattribute: percentage of playback time spent rebuffering - Added
totalRebufferingTimeattribute: total milliseconds in buffer states - Added
totalPlaytimeattribute: total content playback time in milliseconds - Added
hadStartupErrorattribute: boolean indicating if startup failed before content start - Added
hadPlaybackErrorattribute: boolean indicating if playback errors occurred during session - Added
nrActivateQoeTracking(nr)to enable QoE tracking (disabled by default) - Added
nrSetQoeAggregateIntervalMultiplier(nr, multiplier)to configure event frequency
Update
- Synchronized QoE events with harvest cycles
- Prevented redundant events through intelligent duplication
- Implemented per-session metric isolation and cleanup
- Implemented time-weighted bitrate calculations for accuracy
- Implemented smart startup time calculation excluding ad time
- Disabled QoE tracking by default; harvest multiplier set to 1 (every harvest cycle)
November 12, 2025
Media agent for Roku v4.0.4
Bug fix
- Avoid adding
appIdfromdataToken. - Fixed
nrSendErrorEventto send proper data.
October 22, 2025
Media agent for Roku v4.0.3
New feature
Ad error timing analytics
- Added comprehensive tracking for ad error recovery patterns to enhance video advertising analytics.
What's changed
New timing attribute
timeSinceLastAdError: Tracks elapsed time since the last ad error occurred- Available for
VideoAdActionevent type only
- Available for
- Provides insights into ad error patterns and recovery times
- Helps optimize ad error handling strategies
Implementation details
- Enhanced
nrTrackRAF()function with error timestamp tracking - Added conditional attribute logic in
nrAddRAFAttributes()function - Implemented robust error state management for accurate timing
April 22, 2025
Media agent for Roku v4.0.1
Bug fix
- Renamed
errorNamewitherrorMessageaserrorNamehas been deprecated.
April 22, 2025
Media agent for Roku v4.0.2
Updated
- Added
contentBitrateattribute to video events. This usessegmentationBitrateif available, and falls back tostreamBitratewhen necessary. - Added
adBitrateattribute to ad events. The ad bitrate is now extracted using multiple methods and is standardized to bps (bits per second). - Added
timeSinceLastErrorattribute to error events, reporting the time elapsed since the previous error event.
February 25, 2025
Media agent for Roku v4.0.0
New features & enhancements
- New Event Types Introduced
- VideoAction: This event type represents standard actions related to video playback and interaction.
- VideoErrorAction: This event type captures errors that occur during video playback, providing detailed insight for troubleshooting.
- VideoAdAction: Dedicated event type for tracking actions related to video advertisements, ensuring better granularity and reporting.
- VideoCustomAction: A flexible event type for custom actions and interactions within video applications.
- ConnectedDeviceSystem: This event type monitors general system level events.
Deprecations
- RokuVideo
- The
RokuVideoevent type has been deprecated. Users should transition to using the newer event types that offer enhanced tracking capabilities and specificity.
- The
- RokuSystem
- The
RokuSystemevent type has been deprecated. Users should transition to using the newer event types that offer enhanced tracking capabilities and specificity.
- The
New attributes introduced
- We have introduced a set of new attributes to enhance data tracking and analytics. These attributes provide additional context and details for the new event types. Please refer to the data model documentation for more details.
Impact & actions required
- Transition from RokuVideo: Users currently tracking
RokuVideoevents should adapt their implementations to utilize the newly introduced event types. This change provides improved specificity and scope in tracking actions across video interactions. - Update Implementations: Integrators should update their systems to leverage new attributes introduced with the release, which provide richer context and detail for event tracking.
- Testing & Validation: We recommend testing the implementation of new attributes and event types to ensure compatibility and correct data transmission.
Additional information
For more details on implementing these changes, refer to the updated documentation and integration guides available here. Should you have any questions or require further assistance, please reach out to our support team.