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In general, we only capitalize things when we need to. Over use of capitalization is distracting and limits accessibility for our readers with vision impairment. Read on for some guidelines on how to decide what to capitalize in a document's title, headings, products, features, and other elements of the page.

Use sentence case in most headings and paragraphs

Use sentence case for headings and in paragraph text. This includes category headings and document titles, particularly blog and docs page titles. Some content types, including UI page titles, reports, and press releases, use title case — defer to the style guidelines of the content type in those cases. With sentence case, capitalize only the first letter of:

  • The first word
  • Proper nouns
  • Acronyms and abbreviations

We have some exceptions:


Use sentence case for graphical illustrations such as diagrams and figures. Explore our Screenshots and images document for more information on our image guidelines.

Products and features

For detailed capitalization information and exceptions to the general sentence case guideline, see Product, capability, and feature capitalization and usage. For guidelines for capitalization in the UI, go to the UI writing page on capitalization.

UI elements and UI page paths



We use sentence case and bold for UI elements, even if the UI element is in a different case in the UI.

"From the Transactions page, select Transaction traces and..."

We use sentence case and bold for each element in a path that references UI pages.

Go to one.newrelic.com > All capabilities > APM & services > Transactions > Transaction traces > (select a trace) > Another thing.

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